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B. Defining a place - build on heritage

Pär Gustafsson

Ended3 Jun 2026 - 3 Jun 2026Scen 4

About

How can a place build attraction through heritage, design and collaboration? In this session, Pär Gustafsson shares how IKEA and Älmhult are working together to position Älmhult as an international design destination and create an ecosystem that attracts people, businesses and new ideas. Read more about Pär Gustafsson and this topic under "Speakers".


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